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Continue to focus on core business of affordable housing
FLI is a leader in affordable and middle-market housing and has developed over 1,800 hectares of land, equivalent to over 100,000 home sites.  In recent years, FLI's residential business has expanded to include high-end and themed residential projects including masterplanned townships, farm estates and developments anchored by sports and resort clubs.

FLI’s core business of affordable to middle-income housing (house and lot units priced from Php 300,000 to Php 4 million) accounts for two-thirds of residential sales, covering about 50 projects.  In the coming years, this segment is expected to continue to contribute the bulk of the Company’s revenues as FLI continues to provide competitive products that are valued for quality and affordability at all income levels.
Develop and expand investment in BPO assets
In 2006, FLI acquired a 60% stake in Cyberzone Properties, Inc. (CPI), developer of office buildings in Northgate Cyberzone, a 10-hectare Business Process Outsourcing (BPO) office park with multinational tenants.  CPI’s current portfolio of eight (8) office buildings with a gross leaseable area of 71,000 square meters is fully leased out.  Four (4) buildings are under construction, representing an additional 59,000 square meters of leaseable space.  By the end of 2008, FLI will have a total BPO office portfolio of 167,000 square meters of gross leasesable area (GLA), making it one of the top BPO landlords in the Philippines.

The remaining land within Northgate Cyberzone of about six (6) hectares has the potential to be developed into more than 500,000 square meters of additional gross leaseable area and the Company will pursue the expansion of its office portfolio, in a timely but prudent manner, to take advantage of the strong demand for BPO office space. | up |
Expand market reach in selected high growth regional centers and through new product lines
FLI currently has projects in 30 cities and municipalities nationwide.  Over the past year, the Company launched projects in areas were it had no presence previously, including Pampanga and Tarlac in northern Luzon.

Most of FLI’s current projects are located just outside Metro Manila in the nearby provinces of Rizal, Bulacan, Batangas, Cavite and Laguna.  The Company’s landbank of 2,350 hectares includes growth areas such as Cebu and Negros Occidental in the Visayas, and Davao and General Santos City in Mindanao.

FLI has substantial experience in developing and introducing new formats to the residential real estate market.  From its traditional business of affordable housing, FLI’s project offerings now include high-end and themed residential projects, farm estates and developments anchored by sports and resort clubs.  FLI recently launched One Oasis-Ortigas, its first mid-rise residential community within Metro Manila.

The Company is also a pioneer in the development of very large master-planned township developments which provide a convenient mix of commercial, industrial and residential uses.

FLI intends to be at the forefront of market changes by continually innovating and introducing new product and project formats to anticipate and meet market demands. | up |
Continue to expand international marketing network
The Company has an extensive network of sales offices, in-house sales agents and independent brokers located throughout the Philippines, as well as accredited brokers in countries and regions with large Overseas Filipino Workers (OFW) and expatriate Filipino populations (such as the Middle East, Japan, Italy, the United Kingdom and the United States).  Approximately half of FLI’s real estate sales are derived directly or indirectly from Overseas Filipinos (OFs).

FLI seeks to continuously upgrade and expand its international market reach by aggressively recruiting more sales agents and by operating in more countries in the next few years. | up |
Continue to maintain a strong financial position
FLI emphasizes its traditional prudent financial management philosophy in all of its undertakings.  The Company’s selective use and management of debt have worked well, especially during crisis periods.  The efficiency of operations and overhead are regularly evaluated by management. | up |